Ep #401: Alignment Marketing

Welcome to the Make Money as a Life Coach® podcast where sales expert and Master Coach Stacey Boehman teaches you how to make your first $2k, $20k, and $200k using her proven formula.

Hi coaches, welcome to episode 401. Today, I’m going to introduce you to a brand new concept of mine called alignment marketing. I have been thinking about this for 18 months, at least two years, since the very beginning when I started launching the Entrepreneur Series and knew that I was going to start teaching some of my wisdom, expanding some of my wisdom that is kind of in the nooks and crannies of all of my core offers and programs, 2k, 200k, 2 Million Dollar Group.

And this one has been on my mind, but I wanted to teach a bunch of other ideas, concepts, tools ahead of time before I really started teaching on this. But this has been on my mind for a while and I feel ready to share it with you now. And it’s perfect because it comes with a personal story experience of mine.

So I’m going to tell you the story of how a powerhouse who sold $45 million in sales stepped out of her wisdom and who she is and her lane and started racing a race that she doesn’t even want to win for one split second before she got a hold of herself. And when this happened, as I’m creating my new Entrepreneur Coach courses around some of these topics, it was like, oh, of course, of course. Of course this experience came to me now. And I really believe it’s a lesson that every single one of you need to hear from me. 

Okay, so here’s the story that’s going to lead us into alignment marketing. 

So I go on, I’m like, I have an hour or two before my, I think it was my 2k for 2k call, and I go online to make a post. And the very first thing when my Facebook pops up or my Instagram, I don’t remember, but an ad pops up. And this ad is from a marketer, so not like a life coach, or I guess maybe you could say business coach, but not a life coach, not a mindset coach.

 

And she’s talking about businesses before 2025, like any business created before 2025, she’s saying they’re going to be obsolete and irrelevant after 2027. Gone. Out of business, it will be impossible to be seen, to get new clients, you will be buried. And the algorithm in content creators using AI, you’re going to be buried. 

And again, this is a very ironic story because every time I gear up to teach something in my membership since the very beginning, I get slapped in the face with a challenge on exactly the topic. I always tell my students, it’s like the universe giving me one last vibe check from the universe. Are you really going to lead here?

So sometimes that’s like a huge obstacle. I remember when I taught Alive as part of the Entrepreneur Series, I was in my first trimester of being pregnant and I got norovirus, the stomach flu. 

And one of the things I taught in Alive was the concept of the triumph story and triumphing over every single thing life brings you to still show up and create what you want to create. It was perfect. So I delivered that entire course with a stomach flu in my first trimester, puking my guts up and it was the time of my life. Like, I look back and I’m like, I can’t believe I did that. So this type of thing happens quite a bit.

Some huge obstacle, some setback that kind of asks me to prove what I’m going to lead on. And sometimes that’s shining a light on a disbelief I have, a fear I have, an incongruency, something I’m struggling with, any shadows that I have. And so one of mine, since I had kids, in just in kind of general, I have to constantly kind of direct my mind around, is I’ve chosen very intentionally parameters to my growth. 

I am slowing down in many ways, very purposefully and intentionally. I’ve made so much money in my career. Right now, I’m in my mom era, and I never want to look back for one single second and think I missed something and wasn’t present with my children and wasn’t there for them because I was so caught up in making more and more and more and more money. Like that really can’t happen. 

And I would have a different set of thoughts, I think if I was building, but because of where I am, like I feel like I built this business to have this life. And I still want to grow. I still have that piece in me. And so I have very specific parameters around it. And so I tell myself, I’m slowing down purposefully and intentionally. I’ve set growth parameters. I am actively growing and I have measurable proof of that by millions of dollars, but we are actively growing within my parameters. 

But I don’t have a lot of examples. I don’t have tons of examples. I have like a couple of examples of people who have reached the level that my next goal is to reach, and have done it with really robust personal lives in very few hours a week, and doing it in such a lean way that they’re just not working all the time. Like, I don’t have very many examples of that. So it feels like I’m walking kind of into the dark. And in fact, most coaches and most mentors that I could work with, like I wouldn’t, because I feel like they’re only thing they would say to me is like, you’ve got to work more. I don’t know that they would tell me anything different. 

I’m kind of figuring it out as I go. And so being in this sort of like dark, unknown, not having many examples of people who are able to make such extraordinary money in such parameters and be so involved in a robust personal life, whether it’s with kids or not, I have another competing thought that’s I can’t keep up anymore. I’m not able to work as hard as everybody else is working. I’m going to be left behind. My brain loves to offer me that. 

And the way that I think about it is for me personally, it’s my old identity where business was number one. Like I did have the extraordinary luxury of building without having other priorities. Like, Neil and I were like all in. Like it was my business, my business, my business. Now I still worked three days a week because I work better when I have lots of time off and my brain is better, and I’m I’m a Human Design Projector. That’s just built into my DNA. I’ve always been that way, even when I was pitching and I knew nothing about coaching or Human Design, made the most money doing the least amount of shows and being really fantastic in the shows I did.

And so that’s where it’s like so weird for me that it comes up, but it’s like just your brain will take any excuse, any new thing and try to like take you out. Take you down a notch. So I have this like identity where I got to focus on my business, no matter how many hours I was working, focus on my business number one all the time, clashing with this new identity where the business is not my primary focus. I am a mom. Like that is always going to be my primary top thing that gets the most of my brain space.

And that identity is only four years old. So it gets tested from time to time. Just like if you grew up without any money in childhood, I don’t have this one come up for me as much. I have a lot of happy memories from being poor as well, but I know some of my colleagues who didn’t have money growing up, and even like now that they’re bajillionaires, that still comes up from them that fear that they might lose everything and go back to that, you know, revert back. 

So I’ve been thinking about this a lot. I don’t think circumstance matters. I don’t think level of success matters. Here’s what I think matters. I don’t think it matters what your thought is. I don’t think it matters the circumstances that play into it. I gave you my explanation, but I don’t even think it matters. And I don’t think it matters whether you may have made no money or whether you’ve made millions of dollars. Here’s what I think happens. 

Our brains are trained to watch what everyone is doing and assimilate. That is an evolutionary way, is that the right word? We are wired for survival. Watch what everyone’s doing, assimilate, survive. 

So online business owners, right, who are online, are really going to be called in this moment in time and always, but really in this moment of time to pay attention and have strong filters moving forward, especially in the age of AI, especially in the age of what is able to be duplicated so quickly and on demand.

We are going to have to say, I don’t care what everyone else is doing. Why am I doing it? And love our reasons and vibe check, that’s what I call it, vibe check our own inner world. And I think coaches do have a harder time with this than anyone. 

They have a hard time with seeing what everyone else is doing, their brain telling them to assimilate to survive, to be successful, to make money, and a lot of what everybody else is doing is not what aligns for them.

And I have actually been teaching this for a long time in many ways. In my Entrepreneur Membership, I teach a lot like how I’m going to talk to you today from an emotional state perspective and energetics and emotional alignment, emotional congruence. And if you’re in my 2k, my 200k, my 2 Million Dollar Group, you’re hearing it from more of like a practical strategy business perspective. 

But I taught a webinar many times a few years ago called the Marketing Essentialist. And that is what I like to think of the students who work with me, they become marketing essentialists. And what I taught in that webinar, if I could give you like a 60-second blurb and be very concise, I would say what I taught is what everyone sees on the internet, when you see ads and when you see accounts that are constantly showing up in your feed with 500,000 followers, a million followers, because you see that so frequently, you believe that is the way you have to be in order to be successful.

 And it’s everywhere. You’re seeing it everywhere. It looks like it’s the only thing to see. But what you’re actually seeing is the 1% marketing funnel. The top people who are so experienced, their messaging is so dialed in, their audience is so built. They are so confident. They have every single skill stacked in their favor to make performing at the highest level online work for them. Including myself. 

Right? Like when I was running ads, I was spending $100,000 a month. So if you were seeing me constantly in your inbox and thinking that’s what you had to do, like that’s what I’m doing at my level. That’s not what I did at your level at all. I did the 2k for 2k process. I did the 200k  Mastermind process.

 

And so I would say 99% of coaches are making good money and not doing the funnel method, not doing the like I have to have a million followers and I have to have like constant freebies and leading them into funnels and sales pages and all the like complicated tripwires and the deadline funnels and all of the things like buy this thing for $7 and then this thing for $47 and then this thing for $97 and then this thing for $2,000. Like all of those, like really step-by-step kind of marketing methodical ways of doing business are the 1% business funnel.

One percent of the market, I think. There’s no way to get that data, but my guess is it’s 1% of the market. Based on knowing what it takes to get there and how few people get to that level. Now, because the 1% is still a huge number, it looks like everyone, because that’s what’s happening online. I’m always telling people, you realize that what’s happening online isn’t actually the world. 

Right? It’s like such a small percentage of what’s actually happening. Normal, everyday people are just living their lives. But this is what happens and so then we try to replicate the person who has the million followers and the fancy funnel and the beautiful sales page and is incredible at speaking on camera. And we think the only way to get successful is that. 

Then we spend all of our time trying to jump a gap that is the size of Texas and wondering why we’re not succeeding. Right, like even for me when I was building my business in the early days, I remember thinking I have to do all of these things. And I kept failing at every step until I realized, oh, I’m trying to jump too many steps at once. What are all of the individual steps to get there? 

And so in the Marketing Essentialist, I walked people through here are all the individual steps to create a 1% marketing funnel. And when people realized how many steps it is, they’re like, oh, this is why it’s not working for me. And not that I can’t ever do those steps, but the people you’re seeing with the 1% funnel have been doing it for 10 and 20 years. That’s how long they gave themselves for all of those steps. 

So you’re going to see because AI now they can create like an AI content creator who’s an employee for you and they’re going to be able to replicate like crazy. That is true. But they’re 1% of who’s actually making money. And I don’t know that every coach got into coaching, they didn’t imagine, I can’t wait to start a coaching business and spend eight hours filming a video and editing it to capture people’s attention and get engagement. I’m not sure that most of you got into the business for that. 

I don’t know, maybe you did. Maybe you love it and that’s great. No shade on that. I know that wasn’t for me and I know there’s a huge wave, like a movement, a revolution of coaches who also do not want that. You may have got into it because you love coaching. You could be in a coaching conference for 12 hours and leave with energy and want to go hang out with your coach friends and talk about coaching after. You are obsessed with personal development books. You are obsessed with coaching conversations. When you are in a room with the highest level mindset possible, your whole world is lit on fire.

And you could talk about coaching all day every day. And it’s the marketing and selling that keeps you from doing that. That’s the piece that feels weird and hard. And so it’s so important that’s the piece we figure out how to do that in alignment with who you are. So here’s what I think happens with most coaches that I work with. Again, it’s not going to be everyone. I have a few clients who freaking love making videos and they love the editing and they love the all of that. And so this isn’t like you’re not allowed in my world if you love that. It’s not what’s happening. I’m just speaking to the majority of people that I work with. 

So here’s what happens. When your thoughts and feelings and your actions align in business, I’m going to just talk about it in a business lens, align with your values and your mission and your purpose and what lights you up, the why behind everything you do. When your marketing and sales strategy is born from connection to yourself as a coach, to your clients, to the work of coaching, when you are coming from joy and inspiration and all of your ideas, I have this idea, I have that idea, I have that idea, it’s all coming from like everything connected and firing at the same time, you have marketing success. And then, because it feels so good, you thrive and are consistent and then you enjoy this part of the job.

And this is true for me too. One hundred percent true. I have to follow my joy and my connection to my people. All of my best marketing ideas come from connection to my people. A Day in 200k? Nobody told me to take a three-day live event and turn it into one. There was no one else doing that. That was an idea I had thinking of, gosh, I just know that people don’t understand the value of what’s happening in this room. And if they did, they would be in. 

And maybe it would help people who like really want to get in, have a taste of it, and motivate them to get there faster. That idea doesn’t come from watching somebody else’s funnel and being like, oh, it worked for them, let me replicate that. It wouldn’t have been the same, especially with everything I was working up against in my own business and in my own personal life. I had zero time for that. I remember getting the idea and being like, are you kidding me? Because I had said, like, I’m committed to saying yes to all of my wild ideas. And then I got the wild idea, and I was like, dang it. It’s a really big one. What am I doing? 

But I enjoy that the most. When I follow someone else’s action line, if you follow the model, the action line of the model, when I’m following what someone else is doing, someone else’s strategy in business, and is not held up by connection and service and it doesn’t make sense to me from a place of connection and service, if I can’t find the connection to service, I find myself struggling to do it and in a lot of drama about it and feeling disconnected from me and my mission and my purpose and my drive. 

So you have to be careful if this sounds like you, in many ways, but I’m going to talk about it from this lens, in who you hire as a business mentor and a coach. They can be brilliant, the absolute best of the best of the best, and if they have never experienced that level of awareness on how congruency and alignment feels, if they’re not a coach first and they’ve not experienced the need for that level of congruency and alignment, they’re not going to be considering that in their teaching. It’s going to be do it because it works. And do it because it works is not going to be working for coaches. It’s never been working for coaches. 

And it produces a lot of shame. A lot of you will come to me fresh and new, having been to lots of other coaches and you’ll tell me you’re doing things and they’re not working and you have a lot of shame. Some version of I should be doing this because it works. So clearly because I’m not doing it, I don’t want it. I can’t do what it takes. I’m not cut out for it versus someone told you this works. You were in the get energy of success so bad that you were like, yes, I’ll do that. But you didn’t check in and no one taught you this idea of needing this alignment and this congruency when it comes to your business strategy.

You didn’t know. So you didn’t check in. Like this happens a lot with offers. Like when I take people through my irresistible offer protocol and 2k for 2k and in 200k Mastermind, they’re always like, oh, this is not how I created my pricing and how long I coach people. It’s like I created it because I’m supposed to be charging what I’m worth, and I created it because it’s easier to sell people a three-month program than a six-month program.

It’s never like, I created it because six months is the time they need to succeed, and this is the price that I know I’m going to show up at my highest, they’re going to show up at their highest, everyone’s going to have buy-in, and we’re going to go to work and create magic. It resonates with me. It’s an easy yes for me. Like, I’m really proud of this price. It’s easy for me to sell. It just feels like everything is a hell yes. 

Right? That’s what I mean. So the shame is so unnecessary because really all that’s happening, it’s not this is what works and so you clearly don’t want it and can’t do what it takes or you’re not cut out for it. It’s you’re not utilizing your best gifts and all of yourself. You’re working against yourself, versus with yourself. You’re ignoring your wisdom. You don’t see it. Right? You’re not ignoring the program’s wisdom. You’re ignoring your wisdom.

And really what’s happening is it’s like I’m leaving myself in the name of what everyone else on the internet seems to be doing that’s working for them and their clients from what they say, right? Because I actually have no clue what their day-to-day truly looks and feels like. I have no clue about anything other than what I see online. But I’m leaving myself, my alignment, my congruence, my joy, my connection to my people and myself and why I got into this, in order to do what I think I need to do to be successful. I got to do it. I got to assimilate. Because the fear of being left behind, missing out, not getting it right, not doing the thing I’m supposed to be doing is too high. 

I think this incongruence needs to be carefully watched for. If it’s not born from service and connection, you got to get there. You got to find a path. You got to find the service, the connection to the service in the thing you’re doing. Or you got to look at what you’re believing about what it takes for you to succeed. 

This is why, for so many years in my 2k for 2k, this is where it started. I do it everywhere now, in all of my programs. But when I started, I felt very compelled to teach people what to do, why to do it, from the perspective of how it impacts and brings value to the client, how it serves the client, and how you know it’s working, all the signs that it’s working in the client’s behavior, like how they’ll behave if you don’t do it, how they’ll behave if you do it. I’ve been doing that since the beginning.

I believe if you know what to do, why to do it, how it impacts the client, the service is already established and then you’re able to connect and go out and do it. I know that we as coaches have to be connected to move. And sometimes the thing that feels incongruent, you can get there. You just have to find a set of thoughts that get you there. So for me, it’s always thinking about the buyer and how what I do supports them in taking action. 

Whether it’s talking through an objection, I know that supports them. I do that from a very service-based place is walking them through all the thoughts that come up when they hear the price and the commitment, when they were totally on board until that happened. And I know it can help them. I recently got my entire Entrepreneur Coach Membership students on board with ManyChat and saying comment X and get Y. 

And it blew their minds, my thoughts around it that helped it feel so aligned with me, coming from such service to my clients. So you can get there. If an AI content machine and filming eight hours of content a day and becoming an editor isn’t your joy, it doesn’t have to be to succeed. If creating a 1% funnel isn’t what you want to do to succeed, there are other ways to succeed. 

People have been selling keeping up with the times as a strategy for 11 years. Like whatever the times are, whatever’s popular, whatever’s happening in the algorithm, whatever is the hot new trendy thing, there will be people who jump on that very quickly and sell it to the world. And they will make really great money. 

When I started in the industry, there were different, keeping up with the times trendy things and some of those things I loved. I loved doing Facebook lives. Then it became like Instagram, when Instagram came out, then it became Pinterest. Now it’s all about AI. There was podcasting for a while. I really loved podcasting, so I did jump on that. Some things I jump on, some things I don’t. But there’s always going to be something to keep up with the times, and there is some degree of doing that. 

But if your only marketing strategy is do it, assimilate to what everybody else is doing to keep up with the times, you will be changing yourself so much to keep up with a strategy that you might forget why you got into this in the first place. On the other hand, I’ve been following my alignment marketing for 11 years. So I know they both work. I know people who are highly successful jumping on every single trend, and I know people who have been timeless in their marketing strategies, not just me, for the entirety of my career. 

So they both work. I don’t think it’s this or that. Right? Again, I have clients who are like, they kill it on being content machines. But you want to figure out your lane, first of all. And then you want to make sure that you aren’t drifting from it from fear of missing out or an urge to assimilate and not get left behind. And if you do, it’s a call to ask why. 

And right now, especially right now, because the AI boom is happening, at least the first wave, there are lots of businesses and lots of marketers and lots of online coaches that are jumping in to sell something to catch the AI wave. And those messages will be compelling, and they’re going to be end-of-day messaging, doomsday messaging. There will be a flavor of you’re going to get left behind, you’re going to be irrelevant. 

The AI content creator is going to be the thing that propels you to success and it’s the only reason you haven’t been successful yet. AI doing all of the tasks that require time in your business is the only reason you haven’t been successful. That’s not true. If time were the reason, so many of you when you leave your full-time jobs thinking that time is going to be the thing that makes you successful and then you have all this time and you’re not successful, time is never the reason. Never. 

There’s going to be lots of people selling you that. You get to decide if you want to buy in and why. And I’m not even saying not to. I just want you to flag this for your attention. If it’s not in your personal alignment, in your service, in your connection, in your joy, don’t get sucked in. And I know if I could almost get sucked in, then I feel like anybody can. And I think it’s important to know there’s a difference between truth and a marketing message. 

My hubby, listen, we all love my hubby. He asked me at some point that day, how’s your day going? And I had woke up in like the best mood ever. And I told him, it was great until I learned I was going out of business next year. That sucks. He was like, what? And then he told me, and this is so amazing. He said, if she could truly predict the market, she wouldn’t be selling you that program. 

And then what was so wild is like an hour later, my coach said the exact same thing on the call, not knowing that Neil said that to me. I have two coaches and we all three kind of have the same perspective, which is kind of like coaches, they are eventually going to use AI now or in the future, and we’re going to use it for like the bones of our businesses, but never for the marketing and the selling. Like that’s not what we’re meant to be doing. That’s our hunch. Like for most of us, that’s going to be where we get to spend our time. Customer facing with our people, serving and connecting. And that AI can help us do more of that, but it’s not going to be the thing that replaces that. And I don’t think the consumer is going to buy that.

So that’s a side note. And I want to do a whole separate podcast just on my thoughts about that because I’ve been talking to a lot of multi-million dollar coaches and obviously I have my own thoughts and I want to kind of share them with you in a separate place. But here is my rule I have regardless of how good the sales pitch seems and it’s why I was able to catch myself before I hit buy. I was like rapidly going through the funnel, and then right before I hit buy, I was like, hold on, wait a second. I always catch myself when this happens. 

So I have a rule, regardless of how good the pitch seems and regardless of how successful the person is and also how much I like them. I’ve been following her for a while. I think all of her content is amazing and I enjoy following her, or I did until this moment. But alignment marketing is as much about me doing what I’m called to do from connection to my client as my strategy, as it is to me saying yes to someone else’s marketing from alignment with my power in my lane with what I know to be true about my joy, my connection, and my service.

So I have a rule. I don’t buy from people who sell me with fear tactics and make me feel small in the marketing process. And yes, as a caveat, I know no one makes me feel anything. But if your marketing is, I know your worst fear and I’m speaking straight to it and telling you that if you don’t buy from me, your worst fear will happen, no, I’m not buying from you. I don’t care how good you are. And I’m not going to sell that to my people. I’m never going to do that.

Because I’m going to learn what to do when I buy from you. That’s the truth. I’m going to learn to do what you do. So if you don’t uplift me and connect me to my power and my wisdom and see me bigger than me, then the training probably isn’t going to do that either. And again, it goes back to alignment. The best coaches make you feel like you could lift a car, right?

Well, all of our marketing should feel that way, too. And I think that is the type of marketing that aligns with a coach. So alignment marketing is marketing that comes from believing your client could lift a freaking car. The messaging itself, the strategy and the messaging, they are powerful, they are strong, they are capable, they can do it easily, they are perfect exactly the way they are, they are smart. These are thoughts you have to have about your clients and how you speak to them has to be from that place. 

And if you love them and you are 100% on their side, wanting to help them lift the freaking car, you would never shine a light on their boogeyman unless you are showing them the damn sword to kill it with. Do y’all feel me? So the messaging instead of listen, if you don’t do this thing right now, you’re going to be out of business by 2027, left behind, completely invisible, unable to be seen by your clients.

Instead of that message, it would be, listen, I know you are afraid that you’re going to get left behind. Time feels more precious than ever, and competition feels like it’s at its highest. Here’s why you’re feeling this way. Here’s what happened with the algorithm. Here’s what happened with AI. Here’s what happened here. It’s not just you. It’s everyone. And you don’t need to compete. You just need to learn a simple blank framework that works for today’s buyer with all these other circumstances happening, and I’m going to show you how to blank, blank, blank, right? That could have been her messaging. I don’t remember exactly what she was selling.

But it’s like that could have been the thing is like, I know you’re afraid of getting left behind, but if you work with me, that’s never going to happen. Not, buy this or you’re going out of business. And if she had done it that way, I probably would have bought it. In fact, I did. I bought a $7,000 ads program from an ad that was basically this language.

She was like, I know that you’ve been burnt by ads managers in the past. I know you want to feel in control. I know you want to bring it in-house. You want to spend your money on ads instead of an agency. It was like spoken directly to me and she sold me from an ad, which I thought was freaking brilliant. And I was like, I’m in because alignment marketing is also me being aligned with what I’m doing. And I was like, yes, yes, yes. 

But becoming a content creator who spends eight hours a day filming and editing and doing new takes in order to not become irrelevant to keep up with AI is not who I want to become. And again, maybe you do. Maybe you’re excited about that. That’s great. But your strategy shouldn’t be what someone’s telling you that you have to do to live, to get attention. It should not be from doomsday marketing. Do this or we all die.

It should be I am inspired to say this, to do this. I love this. This is me. This is my people. This is how we roll. I get them, they get me. This is why I do it this way. They love this. Long form content, short form content. What if everything worked and you just did what was best for you? It should come at least at minimum from the most powerful beliefs of your value and not of your weakness.

Irrelevant? I have a top 0.75% podcast and an email list that converts at the highest level that I own, and a reputation for helping coaches make a lot of money simply and congruently. I have helped thousands make their first dollars, sign their first clients. I’ve helped literally hundreds of coaches make their first six and multiple six figures, and I’ve helped over a dozen make their first million.

That’s not going out of style next year, honey. In 2027. There’s no permanent clearance on wisdom and integrity. No, ma’am. No, the price of those things is increasing every single day. What’s the saying right now? It’s pretty chic of me to help people make a lot of money simply in alignment with their soul, without being content creators if they don’t want to be. It’s pretty chic of me to help people not even need AI in their business because it’s so lean and they think so strongly and have such powerful mindsets.

And I think that’s true of you, too. It’s pretty chic of you to not lose the coach inside of yourself in order to get clients. It’s pretty chic of you to not assimilate when you became an entrepreneur to stand out. It’s pretty chic of you to stay true to you and know that you can make money doing that. And a lot of it. It’s pretty chic of you to focus on your clients and what serves them instead of what you need to do to get more visibility and get a bigger following and go viral and get a real with lots of views and likes and comments. Pretty chic of you to maintain alignment when you market and sell. 

All right, that’s alignment marketing, y’all. If this speaks to you, make sure you join the Entrepreneur Coach Membership wait list. Again, that’s my new membership, Entrepreneur Coach Membership. I have three courses coming out back-to-back in the fall and winter that are going to deeply ingrain congruency and power for visibility in a way that you’ve never experienced before, that I think is going to be so helpful for every coach in this current environment, especially. It’s going to teach you a very solid path of what’s mine and what’s my lane and what would it look like to assimilate so that I know the difference and can make really good decisions.

So if that’s you and this message spoke to you, get on the wait list. It’s staceyboehman.com/ec-membership. Again, it’s not about not selling something that someone needs right now. It’s about not speaking to their boogeyman, not speaking to their powerlessness, not speaking to their worst fears, but speaking to their ability to lift a freaking car. All right, I love you all. Have an amazing rest of your week. I’ll talk to you soon.

Hey, if you’re ready to make money as a life coach, I want to invite you to join my 2k for 2k program; where you’re going to make your first $2,000 the hardest part using my simple five-step formula for getting consults and closing new clients. Just head over to StaceyBoehman.com/2kfor2k. We’ll see you inside.